Elysium Reports Strong First-Year Sales and Growth from DTC Fashion Incubator Company
Early traction underscores product–market fit in the $200B women’s activewear segment and $400B global athleisure market
Del Mar, CA – October 14, 2025 – Elysium Ventures today announced that one of its incubated direct-to-consumer (DTC) fashion companies has completed its first year of operations with strong sales momentum and accelerating year-to-date growth—clear indicators of early product-market fit within the rapidly expanding global women’s activewear and athleisure markets, valued collectively at more than US $600 billion.
Founded in 2024 by California entrepreneurs with pedigrees in fashion and the golf industry, the company represents Elysium’s emerging unicorn-track advisory asset in the women’s fashion-active category. From inception, Elysium has served as strategic advisor and incubator, helping to shape the business’s early architecture, financial model, and investment readiness.
Advisory Scope and Strategic Value
Elysium’s incubation work has included:
Modeling company financials and defining key business-model mechanics
Developing go-to-market strategies across digital, wholesale, and retail channels
Advising on capital formation, presentation, and investor documentation
Executive Overview
The DTC fashion company supported by Elysium and key industry advisors blends high-fashion design with functional performance, targeting the intersection of lifestyle, sport, and luxury apparel. Backed by Elysium’s consumer-brand and CPG expertise, the venture enters its next growth phase with validated consumer demand, strong early engagement, and a scalable omnichannel foundation—offering investors exposure to an emerging apparel brand with the potential to evolve into a credible category leader.
Market Context
Global women’s activewear market: ≈ US $200 billion (2024), projected ≈ US $330–360 billion by 2030 (≈ 8–10 % CAGR)
Global athleisure market: ≈ US $400 billion (2024), projected ≈ US $700 billion+ by 2033 (≈ 7 % CAGR)
Global apparel industry: ≈ US $1.8 trillion (2024), continuing ≈ 4 % annual growth
This convergence of fashion, performance, and leisure continues to drive one of the fastest-growing segments in global apparel—one that has produced some of the decade’s most notable growth stories.
A prime example is Vuori, which identified an unmet need in elevated yet casual performance wear and, within ten years of launch, scaled from a boutique California start-up to a US $4 billion valuation following a US $400 million investment by SoftBank Vision Fund 2 in 2021. Early investors reportedly realized IRRs exceeding 130 % from subsequent liquidity events. Vuori’s trajectory illustrates the strength of the active-lifestyle thesis that Elysium’s incubator company now seeks to capture through its refined positioning and disciplined execution.
Traction and Growth Indicators
Launched in late 2023, the company achieved early organic traction with minimal paid-media investment, underscoring authentic consumer alignment and natural brand resonance. Key performance highlights include:
Multiple inventory sellouts and rising average-order values
Consistent month-over-month revenue growth and emerging repeat-purchase behavior
Expanding influencer and social-media engagement across golf, tennis, and lifestyle audiences
Early validation of an omnichannel distribution strategy supported by seasoned operators
Next Phase: Seed Round Launch
Following completion of founder and family pre-seed financing, the company is preparing to open its Seed Round exclusively through Elysium Ventures, a private consumer- and technology-focused fund headquartered in Del Mar, California, and Buffalo, New York.
Proceeds will be directed toward:
Scaling digital-commerce and paid-media operations
Expanding product lines and entering adjacent categories
Strengthening brand visibility through strategic collaborations, events, and influencer partnerships
Qualified accredited investors may request offering materials by contacting IR@ElysiumVentures.Fund.
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Investment Disclosures
This announcement is provided for informational purposes only and does not constitute an offer to sell or a solicitation to buy any securities of Elysium Ventures or its affiliates. Any offering will be made solely to qualified accredited investors pursuant to official offering documents, including a Private Placement Memorandum and related Subscription Agreements.
Investing in private companies involves significant risk, including the possible loss of the entire investment. Securities are illiquid, not publicly traded, and subject to restrictions on transfer. Past performance is not indicative of future results.